Events


Brand Purpose Masterclass - NOVEMBER 29, 2017

Our one-day hands-on, Masterclass to define your company’s purpose and grow your business was a SOLD OUT success!

Every brand today - big or small - has to define their purpose and bring it to life in ways that build its business.

Simon Mainwaring and the We First team held the special, one-day Brand Purpose masterclass specifically designed to define your purpose in ways that accelerate growth and impact.

With all 30 spots sold out, attendees walked away with 3 things:

  1. A deep understanding of best practices being used by the world’s top brands.

  2. A clear definition of your company’s purpose.

  3. An actionable roadmap for how purpose unlocks value in your business.

As a part of our We First Masterclass, we guide attendees through the same process that We First uses in their work with leading brands such as TOMS, Virgin, Clif Bar and Timberland. You get the chance to discovery how to inspire employees, customers and the media to build your business and impact with you.

Subscribe here and you'll be first to know of the next masterclass sessions being offered in 2018!

SUBSCRIBE

Why this workshop is so important to your business

  1. It's hard for companies to see their purpose clearly because they are immersed in their business.
  2. Many companies don’t have the budget, time or expertise to do this critical work.
  3. More than ever, employees and consumers want to work for and buy from companies that do good.

This intimate, hands-on, Brand Purpose Masterclass is limited to 30 spots to ensure everyone walks away with a clear and actionable company purpose that will unlock value in their employees, customers and marketing.

Click the link below now to lock in your spot. It’s such a powerful way to end the year and to position yourself for great success in 2018. We look forward to working with you!

QUESTIONS? Email us at contact@wefirstbranding.com

$1295 per registration

November 29, 2017
All-Day
Los Angeles, CA

Location details will be sent directly on registering.
Unfortunately we are not able to accommodate same-day registrations.

Client Testimonials

LEONORA WIENER, SVP, BRAND AND STRATEGY, CONSUMER REPORTS
“Thank you all for a wonderful series of workshops last week. The building was literally abuzz with excitement and people have been stopping me in the cafeteria for the last few days to tell me how inspired and engaged they were by the sessions and what’s to come.”

PAULL YOUNG, STRATEGIC PARTNERSHIPS, INSTAGRAM
We First’s training is at the cutting edge of where purpose driven brands, digital innovation and cause marketing can unite to transform business. Hands on tactical training and insightful thought leadership combine to leave attendees with skills they can use immediately as well as inspiration to drive change within their organization.

AARON SHERINIAN, CHIEF COMMUNICATIONS & MARKETING OFFICER, UN FOUNDATION
“I love that We First keeps current with not only with trends but indicators in the world. So just as new data comes out every year, We First keeps us all up to date with what’s happening in the world. That sort of data mashed with good tactics and best practices is a powerful combination.”

KEN LANDER, CSO AND CO-FOUNDER, THRIVE FARMERS COFFEE
“We-First, unlike a any other company, is about being part of a movement of organizations that begin with purpose to impact the world positively. Working with them gave us real tools to tell our story and to share our purpose. The We First team asked us the hard questions to bring focus on why we exist as an organization in today’s competitive marketplace. The landscape is changing faster that we ever imagined, and with this training, we have been able to keep our company from losing ground competitively.”

SPIKE HUMOR, ENTREPRENUER
“I don't give endorsements easily. I don't give recommendations often. Yet I've taken We First’s training and I have to say it's truly incredible! It's not often a program like this is created but this is a game-changer. Pure, unadulterated genius and one of the best, most comprehensive, refreshingly accessible and usable approaches to purpose that I’ve experienced.

SARAH GROVER, CHIEF BRAND AND STRATEGY OFFICER, BARFRESH FOOD GROUP
"It's one thing to inspire and motivate a group of leading industry professionals, and another to give them actionable insights to bring the work to life. We First over-delivered on both fronts, creating an enormous buzz and launch pad for the leaders who participated to take to their teams to implement.”

JAVIER RODRIGUEZ MERINO, MARKETING VICE PRESIDENT AT THE COCA-COLA COMPANY BU
"We First is the first training I've attended that is truly useful as it helps you define a purpose for your brand or company and act on it using social media tools. The content is fantastic, carefully designed, and you end up with a clear map of what to do and how to do it as opposed to just inspiring information.”

TESS CACCIATORE, CO-FOUNDER/COO GLOBAL WOMEN’S EMPOWERMENT NETWORK
“When I met We First I had a company that had just launched, that didn't even a formal name of the business. Since the working with the team, Global Women's Empowerment Network has become an award winning organization in the area of empowerment. I would not have been able to do this without We First’s mentorship, guidance and training, which has helped to guide me to increase traffic, hone the messaging and to be aware of the setting trends in the multi-media, interactive world that we live in."

CHRISTOPHER GAVIGAN, FOUNDER/CHIEF PURPOSE OFFICER, THE HONEST COMPANY
“I want to thank you all so much. So inspiring, empowering, and motivating. The staff was literally buzzing after the sessions with excitement. I've heard nothing but enthusiasm and gratitude from our employees for offering them an experience like this. The team walked away floating with optimism, focus, and renewed spirit. Magic can be fueled, and you did a great job igniting the flame once again.”

RICHARD DAVIS, PRESIDENT, ARBOR SCIENTIA
"If you were to bring someone into your company to share the expertise that you're getting with the We First’s Training, it would cost you tens of thousands of dollars. This training allows you to step out and be able to make some consistent, logical steps to get you to where you want to be."

FAQs

Who is this workshop for? 
Anyone who is looking to elevate their company by defining and growing their business through purpose.

How many tickets does one registration buy me?
Your registration allows for one seat at the Masterclass. Each individual in attendance must be registered.

What is included in the $1295 Masterclass fee? 
This fee includes a continental breakfast, lunch, and beverages (coffee, tea & water), a workbook, and your attendance for the workshop.

How will I remit payment for this workshop? 
You can pay by credit card, wire transfer or check. Click the “reserve your spot” button above to get started!

What do I need to bring? 
Please bring a pen, a notebook, and yourself.

Where will the Masterclass be held?
November 29th in Los Angeles, CA. Dates for future events will be announced soon! Specific details, including workshop location/address, will be sent out via email to all registrants in advance.

What if I want to register at that last minute?
You can up until 3p PST on November 28th if there are spots still available. Unfortunately, we are not able to accept same-day registrations.

What is the refund policy? 
We are unable to issue refunds for this event.

Can I transfer my ticket to someone else if I am unable to attend? 
Tickets may be transferred up until 5 days prior to the event (November 24th).

Do you have non-profit or student pricing? 
Due to the limited seat capacity, we are not able to provide non-profit or student discounts at this time.