When others needs bring out the best in ourselves and social media

Simon Mainwaring / Social / 8 years ago

This week was the official launch of the national “iParticipate” campaign. As one of the team members that created the campaign, I wanted to thank the networks, talents agents and stars for doing something unprecedented – uniting all four networks around a single cause. It’s yet one more milestone on the way to massive, positive social change for so many people in desperate need around the country. Here’s a look at how a few of the one hundred prime time shows are lending a hand:

UGLY BETTY

DANCING WITH THE STARS

CASTLE

KEVIN BACON/TODAY SHOW

Anyone spy any others?

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