The key to transformative customer service

It is fitting that perhaps the most distilled articulation of the key to successful customer service should come from Mahatma Gandhi himself, as an extension of the life of service (in a larger sense) that he led.

There is little I can write to add to the profundity of his words, so I will let them speak for themselves. Take them to heart and your business will thrive across all media and the relationships you forge with your customers will become a competitive advantage that no technology can match. A customer is the most important visitor on our premises.

Gandhi shared these thoughts in a speech he gave in 1890 in South Africa and they are a prescient today as they were then.